# Introduction to the Data Statistics Interface

Open data interfaces to all certified Official Account developers.Through the data interface, developers can access data similar to, but more flexible, statistical modules on the public platform's official website, and can perform advanced processing as needed.If you have any problems using the data interface, you can go to the WeChat open community WeChat open community to post and communicate.

In Official Account the logon authorization mechanism, the logic of permissions division is as follows:

1. User analysis data interfaces belong to user management privileges
2. Graphic analysis data interfaces belong to group and notification permissions
3. The message analysis data interface belongs to message management permissions

# Instructions

# 1. General Note

1. The interface side database for Official Account data only stores data after December 1, 2014, does not query the date before that, and even if it does, it is untrusted as dirty data;
2. Asking developers to save the data in their own databases after calling the interface to obtain it speeds up the next user's access and reduces unnecessary losses from the WeChat side of the interface call.
3. To ensure the statistics and processing of Official Account data has been completed, please check the data of the previous day's Official Account message template after 8: 00 am every day.

# 2. Notes for user analysis

1. From April 2020, the new channels of attention added 'others retweet', which had previously been combined into "others combined."
2. Since June 2020, the new attention channel has added "WeChat ads" and "account names in albums," which were previously combined in "other totals."
3. From June 2023, post-payment attention to consolidation will be included in "Other Aggregate."

# 3. Notes on Graphic Analysis

1. Additionally, in the results of the Daily Data Interface for obtaining graphic clusters, only the results of intermediate page readership + original page readership plus share retweets + share retweeted + bookmarked = = 3 will be counted; graphic messages with too little readership cannot be counted.
2. From 28 February 2020, in the results of the getuserread and getuserreadhour data interfaces, the user_source field is provided uniformly on the middle page for reading and sharing, to distinguish between < channel of communication > and < all > data, see the parameter explaination for more details;Additional note that the original page reading, collection, only in the graphical data (getuserread), and only provide the full data.

# 3. A guide to the use of ad analysis

• Details can be found in advertising digital analysis interface explaination

# List of interfaces

# User data

# Graphical data

# Message Data

# Interface data