# WeChat Mini Store private brand opening rules

# I. Private Label

Private brand refers to the brand created and used by the Mini Store. The ownership of the brand belongs to the main body of the Mini Store, and the registrant (applicant) of the brand trademark is the main body of the Mini Store.

# II. Opening Rules

# 1. R-mark

1.1 Upload valid for more than 3 monthsTrademark Registration Certificate

1.2 If there is a trademark renewal or change, you need to upload the trademark renewal certificate or trademark change certificate issued by the Trademark Office, and the trademark registration number required to prove must be consistent with the Trademark Registration Certificate.

1.3 If the trademark information is inconsistent due to the change of enterprise information, it is necessary to upload the enterprise change certificate issued by the Administration for Industry and Commerce.

1.4 If the branded goods contain imported goods, a customs declaration form for imported goods is required.

# 2.TM标

2.1 Upload the application date within 1 yearNotice of Acceptance of Trademark Registration Application

2.2 If the trademark information is inconsistent due to the change of enterprise information, it is necessary to upload the enterprise change certificate issued by the Administration for Industry and Commerce.

2.3 If the brand contains imported goods, the import goods declaration form must be submitted.